Torrid to Close 180 Locations, Affecting IA, IL, and WI Shoppers

Another major retailer is planning to significantly scale back its presence, and the impact is sure to be felt across the Midwest, including in Illinois, Iowa, and Wisconsin. Shoppers in these states may soon notice familiar storefronts disappearing in malls and shopping centers as part of a broader shift in the company's retail landscape.

Credit: Google Maps

The brand behind the move is Torrid, a fashion retailer known for its trendy, plus-size clothing catering to women sizes 10 to 30. The company announced it will close up to 180 underperforming stores by the end of 2025, as it pivots toward a more digital-focused business model. Online shopping now accounts for nearly 70% of Torrid’s sales, prompting a shift in resources away from brick-and-mortar operations.

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So far, no official list of store closures has been released, leaving many shoppers uncertain about the future of their local stores. While larger metro areas may hang onto their locations a bit longer, smaller towns and slower foot-traffic malls could be more vulnerable.

Credit: Google Maps

The closures are part of Torrid’s strategy to cut fixed costs and reinvest in areas that drive long-term growth. This includes expanding its digital footprint, strengthening customer loyalty efforts, and launching new sub-brands aimed at younger shoppers. Brands like Lovesick and Studio Luxe are already showing promise and are expected to account for a significant portion of the company’s business in the coming years.

Torrid Locations Across the Tri-States

Illinois Torrid Locations:

Algonquin - 1956 S. Randall Road, Suite 55
Aurora - 1376 Fox Valley Center, Suite E8
Bloomingdale - 348 W. Army Trail Road, Space 140
Bolingbrook - 631 E. Boughton Road, Space 340
Carbondale - 1334 E. Main Street, Space 1334
Champaign - 2000 N. Neil Street, Space 435
Chicago Ridge - 190 Chicago Ridge Mall
Fairview Heights - 134 St. Clair Square, Space 142
Gurnee - 6170 W. Grand Avenue, Suite 433
Lincolnwood - 3333 W. Touhy Avenue, Space C04
Lombard - 203 Yorktown Shopping Center, Suite 205
McHenry - 3252 Shoppers Drive, Unit D4
Mt. Prospect - 1056 Center Drive, Space T-107
Normal - 305 Veterans Parkway, Space 210
North Riverside - 7501 W. Cermak Road, Suite E9
Norridge - 4104 Harlem Irving Plaza, Suite 134
Orland Park - 608 Orland Square Drive, Space F03A
Peoria - 2200 W. War Memorial Drive, Space Al09A
Rockford - 6125 E. State Street, Space B03
Schaumburg - 1506 E. Golf Road, Space 1506
Springfield - 2501 W. Wabash Avenue, Space H10C
Vernon Hills - 701 N. Milwaukee Avenue, Space 184

Iowa Torrid Locations:

Altoona - 801 Bass Pro Drive, Suite 910
Ames - 2801 Grand Avenue, Space 1330
Cedar Rapids - 4444 1st Avenue N.E., Space 0030B
Coralville - 1451 Coral Ridge Avenue, Suite 526
Davenport - 320 W. Kimberly Road, Space 0434
Des Moines - 3800 Merle Hay Road, Suite 310
Sioux City - 4400 Sergeant Road, Space 0112
West Des Moines - 6925 Mills Civic Parkway, Space 140

Wisconsin Torrid Locations:

Appleton - 4301 W. Wisconsin Avenue, Space 838
Baraboo - 210 N. Gasser Road, Space 271
Brookfield - 95 N. Moorland Road, Space B10
Eau Claire - 4800 Golf Road, Space 308
Glendale - 5676 N. Bayshore Drive, Space F-110
Green Bay - 303 Bay Park Square, Space 281A
Greendale - 5300 S. 76th Street, Space 1280
La Crosse - 3800 State Road 16, Suite 107
Madison - 66 West Towne Mall, Space A3
Madison - 89 East Towne Mall, Space F628
Waukesha - 1240 W. Sunset Drive, Suite 112
Wauwatosa - 11500 W. Burleigh Street, Space J2

Some customers have voiced frustrations in recent months, pointing to rising prices and what they see as declining quality. Even so, Torrid continues to hold a unique position in the market by offering stylish, size-inclusive fashion. This continues to be a niche many competitors fail to fully serve.

The company is now encouraging customers to explore Torrid’s online offerings, especially as in-store options may become limited. If you're someone who likes to try clothes on in person, it might be worth making a trip to your local store soon, before it's potentially one of the many stores that close.